By January 13, 2013 Read More →

Yandex Webmaster Tools: Another Link Data Source

by Dan Petrovic – Published originally on

So you would think that there are only two webmaster tools (Google and Bing) that are worth using? We thought so ourselves, that is until Dan published this piece recently letting everyone know that Yandex, is also a pretty neat tool.

Yandex Webmaster Tools

Yandex.Webmaster is a service that provides you with information about the indexing of your websites. Webmaster lets you inform Yandex of new and deleted webpages, customize the indexing of your site and improve the ranking and appearance of your website in Yandex search results.

And you can even use their tools with having to register. Cool!

Here’s what Dan says…

Webmasters and SEOs often rely on link data from well-known third party tools such as Majestic SEO or SEOMoz but forget to dip into search engines’ own data. Google and Bing Webmaster Tools show a representative chunk of your link data. In Google’s case it’s largely the type of links that Google finds to be of some relevance and significance (they tend to omit the ones that have no impact on the site in any way, but still show nofollowed links as they might bring valuable traffic).

Well, here’s another one – Yandex Webmaster Tools:

The idea comes from one of our late night hangout when Alistair Lattimore suggested we try it. I couldn’t resist and signed up immediately by verifying my email, phone and authorising my website through a HTML file upload.

In the screenshot above you can see an overview of external links, filtered by a page URL (/mind-blowing-hack/ also works for directories and with a wildcard modifier *).

What I found refreshing is the way Yandex sorted my links. It’s a lot closer to what I would think are relevant and authoritative sites than how it’s presented in many other tools (particularly Google Webmaster Tols, where you can sort by date or export a pure random list as a CSV file).

The idea is to get as much data as possible from every search engine out there and combine the data into a single link database.

Find out more about Yandex Webmaster tools functionality, related images and links on Yandex Webmaster Tools: Another Link Data Source

Posted in: Webmaster Tools

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